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BEST OF BEAUTY 2020

Yes, this year has had its lows. But now it’s time to focus on some incredible highs. These are the 353 mascaras, serums, tools, and more that rose above the rest, after many (so many) months of Allure editor testing. They lifted our spirits, and our dulling blonde hair. They put a sparkle in our eyes, and on our eyelids. They made life a little easier, and a lot more fun. And they reminded us why we love what we do: Beauty products can connect us, ground us, and make us look amazing. We're here to lead you to the true standouts. Ready to go?